Consumer psychology and/or neuroscience studies for political consultants and operatives.
Whether you are soliciting for an organization, like a PAC or party – or working on behalf of a charity or issues, there is always a bit of a conundrum: On one hand – you want to raise money that you have the most flexibility with. If you raise for
When shopping for something, do you tend to go to multiple store to find the best value for the money – or do you tend to stop as soon as you find a product that is merely “good enough”? Consumer psychologists have labeled both kinds of shoppers: “Maximizers” tend to
What’s the difference between a magician and a politician? A magician returns your watch at the end of their performance. In the above joke, we’re clearly making a bit of a complaint about politicians, and how their theives. So here’s the question: Was the point more effective or less effective